“For the next five days I am asking that you trust our process, up until this point, you have been trusting your process. How has that worked out? For five days, trust us, you have nothing to lose. If it fails, you have only lost five days of your life. But you will not fail, this process works. I am proof of that. The person who referred you here is proof of that. The process works.”

I couldn’t help but think, I knew this process, I had read about it many times, from books on building cults, to those on creating a winning political campaign. It always came down to the same philosophy; create sheep by making them think they are wolves.

-Excerpt from Life In the Festivals, A Journey Into the Perpetual Hope Machine